
David Beckham Joins AliExpress as Global Ambassador for Euro 2024 Campaign
David Beckham has signed a deal to be a global ambassador for AliExpress, an online retail platform owned by Alibaba, ahead of the UEFA EURO 2024 tournament in Germany. Beckham will promote AliExpress' Score More campaign during the games, as the company aims to engage football fans with prizes and promotions. The financial details of the deal were not disclosed.


