"Super Bowl Weekend: Inside a Classic Las Vegas Sportsbook"
Chris Andrews, sportsbook director at the South Point hotel in Las Vegas, and his team have a combined 147 years of experience in bookmaking, maintaining an old-school approach to sports betting that values relationships and a human touch. Despite the industry's rapid changes and the rise of online betting, the South Point sportsbook focuses on reasonable odds, friendly service, and attracting customers with value rather than aggressive advertising. The hotel's owner, Michael Gaughan, supports initiatives to boost foot traffic and maintains a traditional approach to hospitality. While the industry has evolved with aggressive advertising and deceptive promotions, the South Point remains committed to its old-fashioned values and customer service.