Surprising iPhone Best-Sellers: Base Models Outshine Pro Max
A report by CIRP reveals that Apple's base iPhone models are the best-selling class, accounting for 42% of sales in 2024, despite the Pro Max being the top-selling individual model. This is because Apple offers multiple base models at different price points, while only one Pro and Pro Max model is available at a time. The Pro line remains the most successful in terms of individual model sales, but collectively, more base iPhones are sold.
