RH's New Outpost in England: A Haven for Interiors and Dining.
RH, the luxury furniture brand, has opened its first international location, RH England, in Aynho Park, a 17th-century manor in the Cotswolds. The brand plans to open galleries in London, Paris, Madrid, Milan, Düsseldorf, and Brussels over the next two years. RH's CEO, Gary Friedman, has been on a mission to transform the brand into a genuine luxury brand, with the goal of joining the ranks of Hermès, Louis Vuitton, and Cartier. However, the opening of RH England has been met with skepticism, with critics questioning whether the product and location are right for the UK market. Despite this, Friedman remains confident in the brand's ability to succeed in Europe.