"First Lady Jill Biden and Celebrities Shine at Fifteen Percent Pledge Gala in LA"
The Fifteen Percent Pledge Gala, held during the Grammy Awards weekend, raised funds for the nonprofit organization advocating for 15% shelf space for Black-owned brands, with Jill Biden making a surprise appearance to support the cause. Tracee Ellis Ross received the Trailblazer Award and emphasized the importance of Black founders in the beauty industry. The event also awarded grants to Black-owned businesses and featured a star-studded guest list, including Eva Chen, Ashley Graham, and Karlie Kloss.