"Under Armour Founder Kevin Plank Takes Over as CEO Amid Stock Turmoil"
Originally Published 1 year ago — by Fast Company
Under Armour's founder, Kevin Plank, has replaced CEO Stephanie Linnartz after just 13 months, taking back the reins despite stepping down in 2020. Linnartz, a former Marriott executive, had plans to revitalize the struggling athleticwear company by focusing on athleisure and expanding its retail footprint. However, she was let go before her vision could come to life. Plank's return raises questions about the company's future, especially given its previous scandals and stalled sales.