Resilient Asian Malls in the U.S. Defy Retail Trends
Asian malls in the U.S. are thriving post-pandemic, defying the struggling retail trend seen in many American malls. These malls, which cater to Asian American enclaves, offer more than just shopping, serving as social gathering places that attract diverse clienteles. They provide a sense of community and host events that go beyond retail, such as night markets and cultural celebrations. By offering a mix of traditional offerings and trendy experiences like K-pop merchandise and food trends, Asian-focused malls have managed to buck the industry's downward trend and maintain high occupancy rates. However, there are concerns about the future of mom-and-pop shops as younger generations prefer online shopping.