Eurovision Heads East with First Asia Edition in Bangkok
Eurovision announced its first Asia edition to be staged in Bangkok on November 14, with ten initial countries—including South Korea and host Thailand—competing and more nations expected to join. The format will mirror the European contest, with broadcasters selecting artists to perform original songs under three minutes. Organizers say the event could reach over 600 million viewers, marking a major expansion beyond Europe even as geopolitics and regional tensions could shape participation.