"Bud Light's Sales Drop Amidst Trans Controversy, Glass Plant Forced to Cut Production"
Bud Light's significant drop in sales has led to a glass plant in Wilson cutting down bottle production and ultimately shutting down, resulting in the layoff of nearly 400 employees. The plant's owner, the Ardagh group, cited a "Multi-year Performance Optimization Program" as the reason for the closures, without specifying further. Industry data shows that Bud Light's sales fell 24% in May following a nationwide boycott over the brand's partnership with a transgender influencer. While some workers attribute the closure solely to the Bud Light situation, others believe it reflects broader issues in the industry. The plant closure marks the second time Ardagh has closed a plant in the past decade, leaving employees uncertain about finding another well-paying union job.