Kotick links AP7 suit to Embracer-backed aim to boost sales in Microsoft-Activision deal
Bobby Kotick says the 2022 AP7 lawsuit opposing Microsoft’s $69 billion takeover of Activision Blizzard was a collateral attack tied to Embracer’s desire to boost its own game sales; Activision Blizzard and Kotick subsequently filed a counterclaim against Embracer. Embracer denies coordination with AP7. AP7 argued stock declines followed sexual-misconduct coverage; Kotick countered by alleging fake union-busting complaints by the CWA and noted Activision Blizzard’s 2021 EEOC settlement and victims’ fund.