Ryan Reynolds Resurrects 'ALF' on Maximum Effort Channel
The classic 1980s sitcom ALF is being revived for a series of branded segments on Ryan Reynolds' Maximum Effort channel, featuring sponsored content from brands such as Mint Mobile, Ring, HIMS, Fubo, and MNTN. The new segments, called "Maximum Moments," will be integrated into the episodes of the sitcom and will begin airing during an ALF marathon on July 29. This move represents a fresh direction for free ad-supported streaming channels, which typically rely on classic acquired content rather than original programming.