Taylor Swift's New Album Sparks Revival and Midnight Launch Events
Taylor Swift has revived iTunes for the exclusive pre-order of her new album 'The Life of a Showgirl,' marking a rare return of the platform since its decline in 2019. This move highlights her strategic focus on direct sales over streaming, emphasizing the value of album purchases for artists' revenue and chart success. Swift's efforts include limited-edition vinyls, special covers, and exclusive content, demonstrating her influence in both music and retail sectors.