"Wilson Unveils $2500 Airless 3D-Printed Basketball for Retail Release"
Wilson is set to release the highly engineered Wilson Airless Gen1 basketball, a 3D-printed ball that eliminates the need for inflation and comes in black, brown, and off-white natural colors. The ball, which will be available on Wilson.com and at the NBA All-Star weekend, features upgrades from the prototype and is fully playable, meeting regulation specifications. The 3D printing process allows for customization and potential sustainable advantages, with Wilson hoping to drive industry interest in embracing this technology for future generations of airless balls.