"Decline in Google Search Quality: A Global Concern"
A study by German researchers from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and Artificial Intelligence found that Google Search is inundated with SEO spam, particularly in response to product review queries. The researchers observed a constant battle between spam sites and search engines, with an overall downward trend in text quality across Google, Bing, and DuckDuckGo. Despite efforts to combat spam, the presence of AI-generated spam suggests that the situation may worsen, prompting the researchers to call for more attention to dynamic adversarial spam. Other reports have also highlighted Google's susceptibility to spam attacks, indicating a broader issue with the search engine's quality.