Tag

Advertiser Confidence

All articles tagged with #advertiser confidence

technology2 years ago

Elon Musk's Twitter Controversies Shake Up Users and Advertisers

Elon Musk's decision to temporarily limit user activity on Twitter in an effort to address data scraping and system manipulation has resulted in widespread backlash from users and undermined advertiser confidence in the platform. The new limits have caused usage roadblocks and functionality problems, further eroding trust in the company. Some industry experts believe this move is undermining the efforts of new Twitter CEO Linda Yaccarino to revive declining revenue streams and attract advertisers. Musk's decision has also driven record traffic to Bluesky, a Twitter competitor backed by Jack Dorsey.