"Elon Musk's X Faces Advertiser Backlash and Global Implications"
Elon Musk's social media platform, X (formerly known as Twitter), is facing a significant advertiser backlash due to controversial remarks and actions by Musk himself. Many major corporations, including Walmart, Apple, Disney, and IBM, have stopped advertising on the platform. Musk's hostile takeover of Twitter resulted in the removal of staff dedicated to policing hate speech and harassment, and his endorsement of an antisemitic post further fueled concerns. The advertiser exodus could potentially lead to significant financial losses for X, with estimates suggesting up to $75 million. Musk has acknowledged that the boycott could be lethal for the company, but his ultimate intentions and the platform's future remain uncertain.