Absolut Vodka ceases exports to Russia amidst controversy.
The Absolut Company, the maker of Sweden's Absolut vodka, has announced that it is suspending all exports to Russia after calls to boycott the brand flared up in Sweden and on social media. The decision sparked massive criticism, including from prominent politicians in Sweden, and several well-known bars and restaurants in Stockholm stopped selling Pernod Ricard products. Absolut's owner, Pernod Ricard, had earlier resumed some exports to Russia, after previously halting them in March 2022 following Russia's invasion of Ukraine.