"Iconic Women Honored with Special Edition Barbies for 65th Anniversary"
To celebrate Barbie's 65th anniversary, Mattel is releasing the "Incredibly Glamorous" doll, inspired by the original 1959 design. The doll's ensemble and accessories pay homage to the retro style of the beloved swimsuit look, and Mattel is also launching eight Barbie Role Models dolls honoring global storytellers. Additionally, there will be Barbie-themed collaborations with various brand partners, an anniversary collection of products, and continued efforts to support the Barbie Dream Gap Project through a partnership with Inspiring Girls International.