"Meta's Revenue Boost: WhatsApp Explores Ads in Chat App"

WhatsApp, owned by Meta, is reportedly exploring the introduction of ads within its chat app as the parent company seeks to boost its revenue. This move comes as Meta aims to monetize its various platforms and diversify its income streams beyond advertising on its core Facebook platform. The potential introduction of ads on WhatsApp, which has traditionally been ad-free, has raised concerns among users who value the app's privacy and simplicity.