"Unpacking the Controversy: The Rise of Trump's Signature Sneaker Line"

1 min read
Source: The New York Times
"Unpacking the Controversy: The Rise of Trump's Signature Sneaker Line"
Photo: The New York Times
TL;DR Summary

Former President Donald Trump unveiled $399 gold "Never Surrender" sneakers at Sneaker Con in Philadelphia, reflecting his value system and electoral strategy in sartorial form with American flag motifs and a large embossed "T." Despite lacking technical performance attributes and being unabashed imitations of Nike Air Force 1s, the sneakers are seen as a dangerous merchandising move, drawing attention to Trump's financial penalties and receiving boos at the event.

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