Paramount+ with Showtime Rebrands as Paramount+ Premium
TL;DR Summary
Paramount Global has renamed its top-tier streaming package from 'Paramount+ With Showtime' to 'Paramount+ Premium,' removing the Showtime branding while maintaining the same pricing and offering a broad lineup of Showtime programming along with live feeds. The change reflects a shift in branding strategy, with the Showtime standalone service having shut down earlier in 2024, and contrasts with Warner Bros. Discovery's rebranding of Max back to HBO Max.
- Paramount+ With Showtime Streaming Service Gets Renamed ‘Paramount+ Premium’ Variety
- Paramount+ Drops Showtime Name on Streamer’s Ad-Free Tier The Hollywood Reporter
- Paramount Plus with Showtime is dead — meet Paramount Plus Premium Tom's Guide
- Paramount+ With Showtime Rebrands as Paramount+ Premium TheWrap
- Paramount+ with Showtime Rebrands as Dylan Mulroney-McDermott+ Pajiba
Reading Insights
Total Reads
0
Unique Readers
1
Time Saved
2 min
vs 3 min read
Condensed
84%
425 → 68 words
Want the full story? Read the original article
Read on Variety