Trump Praises Sydney Sweeney's Campaign Amid Voter Registration Reveal

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Source: CNBC
Trump Praises Sydney Sweeney's Campaign Amid Voter Registration Reveal
Photo: CNBC
TL;DR Summary

Shares of American Eagle jumped over 15% after President Trump praised their marketing campaign featuring actress Sydney Sweeney, highlighting the impact of celebrity endorsements and political comments on stock performance. The campaign, which faced criticism for its slogan and perceived sexualization, has increased brand visibility amid the company's ongoing sales struggles. The incident underscores the risks and rewards of targeted marketing in a polarized cultural climate.

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