Record-Breaking Black Friday Online Sales Surge with Shoppers Eager for Deals

1 min read
Source: TechCrunch
Record-Breaking Black Friday Online Sales Surge with Shoppers Eager for Deals
Photo: TechCrunch
TL;DR Summary

Black Friday online sales hit a record $74.4 billion globally, marking a 5% increase from last year, with U.S. sales reaching $10.8 billion according to Adobe, and $17.5 billion according to Salesforce. The growth is attributed to increased mobile shopping and the use of chatbots, with significant discounts driving consumer spending. This marks a significant shift from traditional in-store shopping to online platforms, as the holiday sales season kicks off.

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