McDonald's Sales Surge Driven by Promotions and Value Offerings

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Source: The New York Times
McDonald's Sales Surge Driven by Promotions and Value Offerings
Photo: The New York Times
TL;DR Summary

McDonald's sales rebounded with a 3.8% increase in global same-store sales, driven by promotions like the return of McCrispy chicken strips and a Minecraft movie tie-in, despite recent economic challenges affecting consumer spending. International sales remain strong, accounting for nearly 60% of revenue, with notable growth in Japan and other markets.

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