Costco's $1.50 Hot Dog Combo Price Remains Unchanged Amid Inflation

Costco's CEO has reaffirmed that the price of its iconic $1.50 hot dog and drink combo will remain unchanged, a commitment that has been upheld for nearly four decades. This price stability is part of Costco's broader strategy to signal low prices and build customer loyalty, which is crucial for maintaining its membership-driven profit model. Despite rising costs, Costco has managed to keep the price fixed by bringing production in-house and making strategic supplier changes.