The Economics of iPhone 15 Pro Max's Periscope Camera Lens

1 min read
Source: PhoneArena
The Economics of iPhone 15 Pro Max's Periscope Camera Lens
Photo: PhoneArena
TL;DR Summary

Apple will reportedly pay just under $4 per periscope camera module to Largan, one of its camera lens suppliers, for the upcoming iPhone 15 Pro and iPhone 15 Pro Max/Ultra. This is lower than the industry average of $4.50-$5 per module and may negatively impact Largan's profit margins. However, Apple may pay even less next year as Genius joins the supply chain. Other rumored upgrades for the premium iPhones include a Dynamic Island display punch-hole, full titanium build, and capacitive force-feedback keys.

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