Fujifilm 2025: Navigating Peaks and Valleys

TL;DR Summary
Fujifilm's 2025 was a mixed year with innovative but niche products like the GFX Eterna 55 cinema camera and the GFX100RF medium-format camera, alongside less exciting lens releases and a lack of new lens development. The company seems to be preparing for next-generation models, and while some products showed promise, overall the year was uneven, earning a grade of C+.
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