Marvel Rivals Dev on Concord's Flop: Lack of Originality and Unique Value

Marvel Rivals game director Thaddeus Sasser attributes the failure of the game Concord to its lack of unique value, making it difficult for players to switch from games they are already invested in. Sasser highlights the unpredictability of game success, noting that even well-anticipated games can flop while unexpected ones succeed. He emphasizes the challenge developers face in gauging audience response and the inherent 'switching cost' for players already committed to other games.