Dell Reassesses AI-First Strategy Amid Sluggish AI PC Sales
TL;DR Summary
Dell has decided to scale back its 'AI-first' marketing approach after recognizing that customers are not interested in AI-based features, opting instead to focus on delivering actual AI capabilities without overhyping them, in contrast to other tech companies' aggressive AI marketing.
Topics:technology#ai-marketing#business#consumer-preferences#dell#product-strategy#technology-industry
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