49ers and Levi's Extend Stadium Naming Rights Deal for $170 Million
TL;DR Summary
The San Francisco 49ers have secured a landmark 10-year, $170 million naming rights extension with Levi Strauss & Co. for Levi's Stadium, extending the partnership through the 2043 NFL season. The deal, subject to approval, reflects the success of the team and the stadium, with funds to be split between the Santa Clara Stadium Authority and the 49ers for stadium improvements. This extension comes as Levi's Stadium prepares to host its second Super Bowl and its first round of FIFA World Cup matches in 2026.
Topics:sports#levi-strauss-and-co#levis-stadium#naming-rights-extension#nfl#san-francisco-49ers#sports-business
- ‘A Landmark Deal’: 49ers, Levi Strauss agree to 10-year, $170 million naming rights extension for Levi’s Stadium The Mercury News
- 49ers reach $170 million naming rights extension with Levi's, making it one of NFL's biggest stadium deals CBS Sports
- 49ers, Levi Strauss set to extend stadium naming rights deal for 10 more years NBC Bay Area
- Levi's to pay millions to keep its name on Santa Clara stadium for a decade San Francisco Chronicle
- Levi's extends naming rights deal with 49ers for 10 years, through 2043 NBC Sports
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