Navigating the Political Divide: Insights from Rural Gen Z Voters in 2024

Young and rural voters in North Carolina are key voting blocs that both Democrats and Republicans are targeting ahead of the 2024 election. Democrats are aiming to repair relationships with young, rural, and Black voters, while Republicans emphasize the importance of not writing off rural voters. Issues such as the economy, job availability, healthcare, education, and community safety are top concerns for these voters. Democrats face the challenge of appealing to rural voters by addressing their specific concerns, while Republicans aim to attract swing voters by focusing on issues that matter to them.