"Governor Doug Burgum's $20 Gift Card Giveaway: A Lesson in Business 101"

North Dakota Governor Doug Burgum, a Republican presidential candidate, offered $20 gift cards to donors who gave as little as $1 to his campaign, attracting attention and helping him secure the 40,000 unique donors needed to participate in the first Republican primary debate. Burgum defended the move as a smart business decision, citing the cost-effectiveness compared to traditional customer acquisition methods. He also criticized the Republican National Committee's strict preconditions, arguing that they favor established politicians and hinder fresh faces and innovative ideas.