The Economics of Streaming Giants and the Netflix Effect

Streaming platforms are grappling with the decision of whether to expand or trim their libraries of licensed TV series and movies. While some platforms have seen overall catalog growth, others have made significant cuts. Licensed content continues to be a major draw for viewers, with a large portion of streaming time spent on these shows and movies. Niche programming is finding success on free, ad-supported platforms. Some streamers are now considering licensing their content to Netflix, which has seen success with shows like "Suits" and legacy HBO series. However, Netflix is unlikely to become a seller of content in return.