Taylor Swift's Catalog Gains Boost Amid Streaming and Business Success
TL;DR Summary
Streaming of Taylor Swift's original Big Machine albums surged between 110% and 430% per title after she regained ownership of her early catalog, allowing fans to stream the original versions again following her purchase from Shamrock Holdings. Overall, her catalog saw a 55.1% increase in streams on a single day, with the biggest gains for 'Speak Now' and her debut album, reflecting renewed interest in her early work.
Topics:entertainment#big-machine-albums#music#music-catalog#spotify-streams#streaming-surge#taylor-swift
- Spotify Streams for Taylor Swift's Big Machine Albums See Huge Leap Variety
- Taylor Swift Never Rerecorded ‘Reputation.’ Thank God. The New York Times
- Travis Kelce Breaks Out in Dance To Celebrate Taylor Swift Buying Back Her Music Rights Yahoo
- Taylor Swift’s Catalog Win Is a Masterclass in Business Bloomberg.com
- Taylor Swift’s Old Album Streams More Than Double on Spotify After Catalog Deal The Hollywood Reporter
Reading Insights
Total Reads
0
Unique Readers
0
Time Saved
2 min
vs 3 min read
Condensed
88%
549 → 68 words
Want the full story? Read the original article
Read on Variety