Avengers: Doomsday Marketing Bets on Legacy Returns, Sparks Debate
TL;DR Summary
Gizmodo argues Marvel’s two-track rollout for Avengers: Doomsday—weekly teases spotlighting returning icons (Steve Rogers, Thor, X‑Men, Wakandans, Ben Grimm) to drum up interest ahead of a real trailer or Super Bowl spot—backfires as leaks undermine the reveals. The piece questions whether the marketing prioritizes legacy Avengers over newer MCU faces like Sam Wilson and Shang‑Chi. It suggests Marvel is using Doomsday to frame a multiverse‑closing arc (Secret Wars) while ramping up promotions toward the December release.
- Why Is ‘Avengers: Doomsday’ Being Marketed Like This? Gizmodo
- Will MCU Success Return in ‘Avengers: Doomsday’? The Ringer
- ‘Avengers: Doomsday’ Teaser Reveals The Return Of Fantastic Four & M’Baku As King Of Wakanda Deadline
- Marvel won’t let you forget Avengers: Doomsday is coming The Verge
- The Avengers: Doomsday trailer mystery has been solved, and it's not what Marvel fans think Creative Bloq
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