Adidas faces backlash over Pride swimsuit modeled by biological male.

Anti-trans activists are criticizing Adidas for their trans-inclusive Pride collection, specifically targeting the Pride Swimsuit for allegedly "erasing women." The Let Love Be Your Legacy collection was created in collaboration with South African designer Rich Mnisi and includes clothing and footwear for both lifestyle and performance. The backlash is part of a trend of anti-trans boycotts against companies featuring trans people in their marketing. Adidas has not yet commented on the controversy.