Angelina Jolie Launches Purpose-Driven Fashion Brand Atelier Jolie

Angelina Jolie is launching Atelier Jolie, a new purpose-driven fashion brand that will utilize deadstock and tap into the abilities of "refugees and other talented, under-appreciated groups, with positions of dignity based on skill." The brand aims to address the crisis of textile waste and will allow customers to repair or upcycle pieces from their closet. Jolie's background in working for the UN Refugee Agency makes her particularly well-placed to disrupt in this area.