"Warner Bros. Discovery's Max to Launch Password-Sharing Crackdown"

1 min read
Source: Fox Business
"Warner Bros. Discovery's Max to Launch Password-Sharing Crackdown"
Photo: Fox Business
TL;DR Summary

Warner Bros. Discovery's Max platform is set to implement a password-sharing crackdown in 2024, following in the footsteps of Netflix and Disney. The move aims to boost profitability and comes as the company's direct-to-consumer unit, including HBO Max and Discovery+, saw significant revenue growth in 2023. With roughly 97.7 million subscribers worldwide, the company is looking to replicate the success seen by Netflix after it introduced similar restrictions and an ad-supported plan.

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