Zara Faces Backlash and Boycott Calls Over Controversial Ad Campaign

Zara, the Spanish retail giant, has responded to calls for a boycott over its ad campaign titled "The Jacket," which some deemed offensive and Gaza-war inspired. The company apologized for any misunderstanding and explained that the images were meant to represent unfinished sculptures in a studio. However, critics accused Zara of being tone-deaf and failing to consider the potential offensiveness of the campaign. This is not the first time Zara has faced controversy related to the Israel-Palestine issue, as it previously faced calls for a boycott over an anti-Palestinian message sent by one of its head designers and criticism for hosting a far-right nationalist politician at a campaign event.