Netflix Explores Video Podcast Licensing Amid Growing Industry Trends
TL;DR Summary
Netflix is in negotiations with iHeartMedia to license and potentially gain exclusive rights to popular video podcasts, aiming to compete with YouTube and expand its content offerings, which could lead to podcasts being removed from YouTube and gaining a new audience and prestige through Netflix.
- Netflix Is in Talks to License Video Podcasts From iHeartMedia Bloomberg.com
- Spotify and Netflix perfected the business of distraction — and now we’re paying the price Financial Times
- Netflix and iHeartMedia in Talks Over Video Podcast Licensing Agreement | Report TheWrap
- Netflix Makes Two Purchases in a Month as 'Video Podcasts' Gain Popularity 富途牛牛
- Netflix’s Podcast Launch With The Ringer & Spotify Skips Comedy, One Of The Medium’s Biggest Draws — Why Streamer Should Lean In Deadline
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