Bud Light's Dylan Mulvaney Campaign Sparks Controversy and Boycotts.

Bud Light faced backlash from conservative groups and individuals, including Kid Rock, after partnering with trans influencer Dylan Mulvaney. However, the company stood by its choice, stating that the sponsorship was a gift to celebrate Mulvaney's personal milestone. Mulvaney rose to fame on TikTok and has over 10 million followers. The backlash sparked mockery from Mulvaney's supporters, and the company defended its use of influencers to connect with audiences. Mulvaney has not responded to the drama and has continued posting on social media, including a new partnership with Nike.