Corporate Sponsorship Challenges Impacting Pride Events and Celebrations

1 min read
Source: Axios
Corporate Sponsorship Challenges Impacting Pride Events and Celebrations
Photo: Axios
TL;DR Summary

Target's offer to sponsor Philadelphia's Pride 365 event was rejected by organizers, amid a broader trend of corporate pullback from LGBTQ+ events due to recent DEI rollbacks and backlash against Target's Pride merchandise. Major sponsors like Wawa, AARP, and Burlington also did not participate this year, reflecting a cautious approach by companies supporting Pride celebrations.

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