"Smartphone Shipments Stabilize in India as Samsung and Apple Lead Global Market Amid Sluggish Sales"

1 min read
Source: CNBC
"Smartphone Shipments Stabilize in India as Samsung and Apple Lead Global Market Amid Sluggish Sales"
Photo: CNBC
TL;DR Summary

India's smartphone market showed signs of stabilization in the second quarter, with 36.1 million units shipped, representing a 1% decline from the previous year. This is a significant improvement compared to the 20% drop in the first quarter. Samsung maintained its dominance in the market with an 18% market share, followed by Vivo and Xiaomi. The market saw an 18% growth compared to the previous quarter, attributed to improved inventory levels and a better business environment. The preference for offline purchases in India continues to shape retail strategies, with vendors aiming for a better balance between offline and online sales.

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