"PC Prices Set to Surge Amid Memory Cost Surge, Despite Industry Growth"

The PC industry saw a slight growth in Q4 of 2023, but analysts warn of an impending rise in component costs, particularly for memory, which could lead to a price hike for laptops and desktops in 2024. Gartner reports a 0.3% growth in shipments, while IDC and Canalys offer differing views. Major vendors experienced mixed performance, with Lenovo and HP showing growth, while Dell and ASUS declined. The US market expanded, EMEA saw growth, and Asia Pacific declined. Overall, the market appears to be stabilizing, but challenges lie ahead due to cost increases and geopolitical uncertainties.