Meta Implements AI-Generated Imagery Labeling for 2024 Voter Assistance

Meta, the parent company of Facebook and Instagram, has announced a new policy requiring political ads on their platforms to disclose if they were created using artificial intelligence (AI). Starting from January 1, 2024, labels acknowledging the use of AI will appear on users' screens when they click on ads. This move aims to address concerns about the potential misuse of AI-generated content, such as fake videos or misleading images, during elections. The policy will be applied worldwide, but comprehensive regulations for AI use are still being developed in Europe and the United States.