"Meta Empowers EU Users with Data Privacy Choices Amid Digital Markets Act Implementation"

Meta is preparing to comply with the Digital Markets Act (DMA) in the European Union by offering users in the region more control over their data. The company plans to allow EU users to deny cross-site tracking and data combination between its core platform services, in accordance with the DMA's requirements. However, some choices come with trade-offs, such as limiting functionality for users who opt out of data combination. The DMA aims to prevent tech giants from using their market dominance to force users to accept profiling, with potential fines of up to 10% of global annual turnover for violations.