"Japan's Opportunity to Lead in Generative AI Policy"

Google does not label AI-generated content and leaves it up to publishers to decide whether to label it or not. Google recommends that publishers have a human editor review AI-generated content before publishing it. Google's algorithms and signals are based on human content and will rank natural content at the top. Google is currently discussing how to handle AI content and E-E-A-T and will announce a policy once they have settled on it.