FTC Prohibits Sale of Sensitive Location and Personal Data by X-Mode and Outlogic

The FTC has ordered data broker X-Mode Social and its successor Outlogic to stop selling sensitive location data, such as visits to medical and reproductive health clinics, religious worship places, and domestic abuse shelters. The FTC alleges that the companies failed to implement reasonable safeguards and informed consent practices, exposing consumers to potential harm. The proposed order also requires the companies to delete collected location data, develop a supplier assessment program, and establish a comprehensive privacy program. The consent agreement will be subject to public comment for 30 days before the Commission decides whether to make it final.