ChatGPT scales access while testing ads to broaden reach

OpenAI says it will begin testing ads in the U.S. for free and Go tiers while expanding access through ChatGPT Go ($8/month) and other free options. Ads will be clearly labeled, not influence answers, and user data won’t be sold; users can turn off personalization and there will be an ad-free paid option. Ads won’t appear for users under 18 or near sensitive topics, and initial formats may appear at the bottom of answer windows. The company argues ads will support broader access and future AI development while preserving trust and usefulness.