WWE and UFC merge to form new company under Endeavor ownership.

WWE has merged with UFC to form a new publicly traded sports and entertainment company controlled by Endeavor Group, with Vince McMahon assuming the role of executive chairman and Nick Khan and Dana White serving as presidents of WWE and UFC, respectively. Khan stated that the deal was made to add things that Endeavor offers, such as performance centers, international media rights, sales and sponsorship, and government subsidies or site fees for bigger events. The businesses will be run separately, but opportunities for collaboration will continue. The focus will be on WWE integration and generating revenue, but in a year or so, they will look at every opportunity out there.